As a continuing effort to bring together the ISMPP community, we are excited to invite you to participate in a new initiative of virtual roundtables taking place on November 18! 

Two topics to be discussed (spots are limited; you may only attend one):
Maximizing scientific digital exchange at medical conferences
Plain language summary best practices: Standards for development and measuring success

Maximizing scientific digital exchange at medical conferences 

The pandemic forced a seismic shift in how we needed to communicate, educate and form relationships. This changed environment is still evolving and will likely have a long-term impact on scientific exchange, particularly in the context of medical conferences. But many of us are fatigued by our constant online experience. Attention spans are short. We are easily distracted. How best then to stand out and ensure engagement with your scientific content? This roundtable discussion will focus on methods to maximize scientific digital exchange at medical conferences. Key questions will include What platforms are available to support interactions?, What improvements could be made? What lessons and best practices can be applied to future engagements?

Learning objectives:

• Understand the communication preferences of healthcare professionals
• Know what platforms and methods are available for digital scientific exchange and the associated pros and cons
• Know how to apply good communication and visual principles to digital communications

Moderators:

• Darin Dobler, PhD, Executive Director, Medical Congress Strategy, Bristol Myers Squibb
• Jason Gardner, PhD, ISMPP CMPP^TM, EVP, Head of Scientific Services, CMC Connect, McCann Health Medical Communications; At-large Board of Trustee, ISMPP
• Scott Houck, PhD, Therapeutic Unit Scientific Lead, MedThink SciCom

Approved for 1.0 ISMPP CMPP credit

Plain language summary best practices: Standards for development and measuring success

Plain language summaries (PLS) support healthcare equity and inclusion by ensuring information from clinical studies is understandable and accessible to all. This roundtable will focus on best practices in developing PLS of medical journal articles and include discussion on measurements of success as defined by accessibility and discoverability. Participants will leave with an understanding of how to successfully integrate PLS into publication's standard operating procedures.

Learning objectives:

• Understand key points in the PLS guidance documents and publications developed by the ISMPP PLS Perspectives Working Group, Open Pharma and Pfizer
• Understand how to create an implementation process for PLS generation
• Understand what medical communication professionals can do to support the discoverability and accessibility of PLS

Moderators:

• Dawn Lobban, PhD, Co-lead, ISMPP PLS Perspectives Working Group; Global Lead, Patient partnerships, Envision the Patient, Envision Pharma Group
• Adeline Rosenberg MSc, Patient Engagement Medical Writer, Oxford PharmaGenesis
• Angela Sykes, MPhil, MA, Director, Publications Standards and Best Practices Lead, Pfizer

Approved for 1.0 ISMPP CMPP credit

Generously supported by: